When you are starting a business, it can take some time before the financial success becomes evident. You'll need a float to keep your business and personal life alive. A common recommendation is to have six months of funds available. Some businesses will get off the ground quicker, some slower.
A way to get things moving quickly is to have your marketing plan figured out and executed. Quite often, people don't know you exist until they've seen your name a number of times... like 8 or more. This is not a high trust world anymore so your potential clients need to see your face, name or information several times before they even contact you.
You need to advertise, network, and talk about your business everywhere you go. What you do in the start-up and low times will pay off in business which creates your good times. And then you need to keep re-investing in marketing to keep your productivity cycle moving.
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